Researching for your Elevator Pitch

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More tips for locating statistics

 Tip #1: Search for organizations with a vested interest in your topic.

• Sometimes these organizations gather the best information and stats.
• Example: the Alzheimer's Association

 Tip #2: If you can't find a statistic, estimate!

• For some of your topics, you may only be able to locate national, state or county statistics.
• But, you can make estimates for Grove City based on the data you can find.
• Example: If I am looking for the number of people in PA that suffer from asthma, I can find PA's population (12,774,000) and how many Americans have asthma (8%) to estimate a number (1,021,920).

  Not sure how to estimate? Check out this infographic for an example.

For national population data, use the U.S. Census:

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